Email Marketing

Email marketing is one of the most effective ways to get in front of clients and prospects. With a sound communications strategy, you can maximize your spend and leverage your results.

Sending emails to prospects and customers without a plan in place can lead to lost business and a damaged brand.

Before you hit “send,” we work with you to develop a comprehensive email marketing strategy to target the right audience with the right content at the right time.

Setup & Strategy

  • Email platform selection & setup
  • Setting goals
  • Identifying KPIs
  • Email template design
  • List segmentation & management

To get results from email marketing, you need to plan strategic, well-thought-out email campaigns.

We work with you to set goals and create campaigns that communicate real value to your customers and deliver results for your business.

Email Campaign Management

  • Newsletters
  • Promotions & announcements
  • Company & product updates
  • Event series
  • Reengagement
  • Transactional
  • Lead nurturing

Successful email marketing requires the foundation of a robust email marketing platform.

We’ll help you choose the best platform for your email marketing needs and work with you to build and manage subscriber lists, automate workflows, manage your campaigns, and measure results.

Email Platforms

  • MailChimp
  • Constant Contact
  • HubSpot
  • Marketing automation

When it comes to email marketing, “good enough” is never good enough for us.

We’re always checking, measuring, testing, and refining every aspect of your emails to get the best results possible.

Testing & Optimization

  • A/B testing
  • Open & clickthrough rates
  • Personalization
  • Send time & frequency
  • Analysis & adjustment
  • Device & display compatibility
  • Comprehensive reporting

Partner with an agency that is focused on your growth.

Read more and be In the Know

Email Marketing

9 Tips to Boost Your Email Click-Through Rates ›

How to Create Landing Pages That Convert ›

7 Ways to Re-Engage Inactive Email Subscribers ›

Email Strategy

Our 10 Most-Read Digital Marketing Blog Posts of 2019 ›

21 Marketing Tips to Prepare Your Business for the Holidays ›

Scary New Email Phishing Scams and How to Avoid Them ›